Nvidia CEO Jensen Huang may not be a member of K-pop band BTS, but the interest in his visit to South Korea has reached levels one might expect of a global celebrity.

A website named “Jensen Huang’s Footprints” in Korean shows a map and timeline of his expected locations and meetings over the four-day visit, which starts Friday. Meals of smoky Korean barbecue and soju drinking sessions are anticipated. Huang is set to appear on one of the country’s most popular variety TV shows, “You Quiz on the Block,” and will throw the first pitch at a Doosan Bears baseball game.

That agenda isn’t just for his amusement. Nvidia is looking to deepen its ties with South Korea as tech supply chains come into focus given the Iran war, and as the company faces rising regulatory hurdles in selling to the mainland Chinese market. A successful visit by the well-regarded CEO could be very helpful for the company’s fortunes in the country.

“Korea is ‌a critical ⁠part of our ecosystem,” Huang told reporters at a dinner with South Korean tech executives on the first day of the annual Computex trade show in Taipei.

Look closer, and the business side is in focus for the Koreans as well. The Footprints website, which has drawn more than 80,000 visitors, displays the share-price moves of companies that are often associated with Nvidia. Potential meal partners include titans of the tech industry like SK Group’s Chey Tae-won, LG Group’s Koo Kwang-mo and Naver’s Lee Hae-jin.

Even at the baseball game, the chairman of the Doosan conglomerate that owns the Bears is set to join as a batter.

CNBC compiled details of the expected meeting and meals, based on reports including from Chosun Ilbo, South Korea’s largest newspaper by circulation. The baseball game that Huang will be attending has been confirmed by the team, while the TV channel confirmed his upcoming appearance on the variety show.

Shares of South Korea’s chip makers slipped on Friday despite the excitement over Huang’s visit, tracking overnight losses in U.S. chip stocks following Broadcom’s downbeat earnings report. Index heavyweight Samsung Electronics fell 3.98%, while SK Hynix dropped 7.22%.

Shares related to pork belly and Korean soju are mixed ahead of Huang’s arrival.
Agrifood leader Farmsco gaining 2.85% and conglomerate CJ CheilJedang losing 0.60%, while alcoholic beverages companies HiteJinro and Lotte Chilsung dropped 3.44% and 0.19%, respectively.

Content aggregator Digg is making a comeback with the help of an unlikely partner: Reddit co-founder and rival Alexis Ohanian.

Ohanian and Digg founder Kevin Rose acquired the platform for an undisclosed sum. The deal is backed by venture capital firms True Ventures, where Rose is a partner, and Ohanian’s Seven Seven Six. The partnership was announced Wednesday in a video post to the company’s X account in which Rose called the partnership a “team-up he would have never imagined 20 years ago.”

Digg was founded in 2004 and rose to prominence as a major outlet for trending news because it allowed users to rate stories. Rose made what became an infamously goofy appearance on the cover of Businessweek in 2006 as the kid who “made $60 million in 18 months.”

The company said in a release that it aims to differentiate itself in the social media market by “focusing on AI innovations designed to enhance the user experience and build a human-centered alternative.” Digg said it will also create a platform that “prioritizes transparency, rewards human effort, and fosters enriching discussions.”

Ohanian also teased the collaboration, telling X followers on Wednesday that he was “working on something new… but also old… but also very new” and is “excited” to be partnering with Rose.

At its peak in 2008, Digg was reportedly valued at about $160 million. But the rise of Facebook and other social sites caused traffic to Digg to plummet. Meanwhile, Reddit, which was founded a year after Digg by Ohanian and current CEO Steve Huffman, emerged as a direct rival to Digg by forming communities around types of content and letting users similarly rate news stories.

In 2012, Digg’s brand and website were acquired by tech incubator Betaworks for about $500,000.

Reddit has continued its ascent, reporting nearly 102 million daily active users at the end of the fourth quarter. The site gained widespread attention when it became the center of the 2020 meme stock craze as retail traders inflicted huge pain on hedge funds shorting stocks using a subreddit known as Wallstreetbets.

Reddit went public on the New York Stock Exchange last March at $34 a share and has seen its stock nearly quintuple. Shares are up about 1% year to date and added 4% during Wednesday’s session.

Ohanian has moved on to other projects since he stepped down from Reddit’s board in 2020. He’s currently partnering with billionaire Frank McCourt in a bid for TikTok after President Donald Trump extended the initial deadline for the company’s Chinese-parent ByteDance to sell the social media platform or face a ban.

Rose said in a post on X that he and Ohanian “dreamed up features that weren’t even possible with yesterday’s tech.”

“The new @digg brings some great nostalgia, but we’re not here to just rebuild the past or clone a competitor,” he wrote.

— CNBC’s Ari Levy contributed to this report.

WATCH: Reddit Co-founder Alexis Ohanian is going long on women’s sports

Donald Trump’s new crypto project is off to a rough start.

World Liberty Financial, which aspires to be a sort of crypto bank, launched its token sale on Tuesday, a day after project co-founder Zachary Folkman said that “well over 100,000 people” are on the whitelist to invest.

But WLF’s website suffered regular and lengthy outages for much of the morning and early afternoon, contributing to a limited number of sales. Only about 4,300 unique walled addresses hold the token as of Tuesday afternoon, according to blockchain data tracked by Etherscan, representing roughly 4% of the total number of people who registered.

The platform says it has sold more than 532 million tokens at 15 cents per token. That’s less than 3% of the 20 billion tokens made available for public sale.

Over the course of the day, the website frequently showed a page saying, “We are under maintenance.”

WLF didn’t immediately respond to a request for comment.

The glitchy launch is a potential setback to the Republican presidential nominee with just three weeks until the election. Trump and his family have been touting the project since August, branding it as “The DeFiant Ones,” a play on DeFi, which is short for decentralized finance.

In a roadmap given to prospective investors that was first viewed by The Block, the WLF proposal says the coin is looking to raise $300 million at a $1.5 billion valuation in its initial sale. Folkman, who previously had a company called Date Hotter Girls and reportedly helped develop crypto project Dough Finance, has said that 20% of WLF’s tokens would be allotted to the founding team, which includes the Trump family.

The digital coin WLFI will be a Regulation D token offering, following a provision that makes it possible to raise capital without first registering a security with the SEC. Certain conditions must be met, such as limiting the size of the sale and restricting it to accredited investors, defined in part as having a net worth of over $1 million.

While few details have been announced about the project’s aspirations, people involved with WLF have said customers will be encouraged to borrow, lend and invest in crypto. No official white paper or formal business plan has been released to the public, and about all that’s been disclosed is that investing in the project will give users voting rights over the yet-to-be-launched WLF platform.

Last week, WLF began the process of getting its crypto bank approved by the DeFi ecosystem known as Aave.

Aave is open source and, in DeFi, is one of the longest-running and most-trusted crypto lending platforms.

— CNBC’s Kaan Oguz and Jordan Smith contributed to this report.

WATCH: Crypto warms up to Kamala Harris

A huge fraud website used by thousands of criminals to trick people into handing over personal information such as email addresses, passwords and bank details, has been infiltrated by international police.

Britain’s Metropolitan Police said in a statement Thursday that the website, called LabHost, was used by 2,000 criminals to steal users’ personal details.

Police have so far identified just under 70,000 individual U.K. victims who entered their details onto a website linked to LabHost. A total of 37 suspects have been arrested so far, according to the Metropolitan Police.

Police have also disrupted those websites and replaced the information on their pages with a message stating that law enforcement has seized the services.

LabHost obtained 480,000 credit card numbers, 64,000 PIN codes, as well as more than 1 million passwords used for websites and other online services, the Metropolitan Police said.

The Metropolitan Police said that up to 25,000 victims in the U.K. have been contacted by police to notify them that their data has been compromised.